Sales Manager

GermanyMid-level

Sales Manager salary data: P25, median, and P75 base pay, sourced.

Salary band

Base salary, gross annual

25th percentile
€46,600
Median
€54,500
75th percentile
€65,100

For reference: the statutory minimum wage in Germany has stood at €13.90 gross per hour since January 1, 2026 — roughly €2,410 gross a month for a full-time role at 40 hours/week. (BMAS: Mindestlohn steigt zum 1. Januar 2026 auf 13,90 Euro)

Variable at OTE€12,000 – €16,000

Gross fixed salary per year for the mid Sales Manager level (leads 3 to 8 salespeople at a B2B SMB). The variable component is on top (see Variable compensation). The title Vertriebsleitung or Head of Sales sits one level above (65-110 k€ fixed); we treat it as a separate role.

Sources: Stepstone Gehaltsdaten Sales Manager Deutschland 2026; Stepstone Gehaltsreport 2026; Destatis Verdiensterhebung (April 2025)

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