Product Designer Job Description

Are you asking yourself, what a Product Designer is? Product Designers focus on the product itself and work on the planning, execution and analysis of those designs.

Scroll down for our free Product Designer job ad template.

What is a Product Designer's Job Description?

A Product Designer is a part of the product development team and is responsible for the overall look and feel of the product. They’re interested in improving UX/UI elements and communicating the organisation's branding. 

Essential parts of a Product Designer’s job description:

  • Great organisational skills are essential as the role involves working on lots of different projects. 
  • Working alongside many other departments to create ideations, planning and execution. 
  • Focused on making decisions based on user research and testing, instead of ideas, assumptions and passion. 

Product Designer Job Description Example

  • Be clear in your description. Know the tasks of the role and ideally who the candidate should be.
  • This means you won’t need to read through too many CVs to find your superstar.
  • You might be tempted to use bullet points in this section, but resist the urge! Tell a story, show off all the cool things they would be responsible for, and get them excited to apply.
  • You should be more focused on your company culture and what your mission is, instead of their daily tasks.

About the role




“Dream it up, put it together, ship it out and tweak it” is the core of our development process here at {Company_Name}. We’re looking for our shiny new Product Designer to work alongside our other superstars in UX Research, Content Strategy and Design Infrastructure to put together and solve meaningful design problems end-to-end.

To be successful in your application process you should have a keen eye for detail, a good knowledge of existing markets, have awesome communication skills and be able to identify market needs with the passion to design products to solve problems.
Du liebst es, Teil eines Designprozesses zu sein, bei dem du das Produktschiff eines Unternehmens steuern kannst? Du hältst stets deine Ohren für viele verschiedene Projekte offen? Du interessierst dich für den gesamten Produktentwicklungsprozess? Wenn du mit Ja geantwortet hast, dann erwartet dich möglicherweise dein nächstes berufliches Abenteuer hier bei {Unternehmen_Name}.

„Ausdenken, zusammenstellen, ausliefern und optimieren“ ist der Kern unseres Entwicklungsprozesses. Wir sind auf der Suche nach einem brillanten neuen Produktdesigner, der sich mit unseren anderen Superstars aus den Bereichen UX Research, Content Strategy und Design Infrastructure zusammentut, um Lösungen für komplexe Designprobleme zu entwickeln und nahtlos zu implementieren. Für eine erfolgreiche Bewerbung solltest du ein gutes Auge für Details mitbringen, dich gut in bestehenden Märkten auskennen, über hervorragende Kommunikationsfähigkeiten verfügen und in der Lage sein, Marktbedürfnisse zu erkennen und mit Leidenschaft Produkte zu entwerfen, die Probleme lösen.
  • This section is all about your candidate's experience and responsibilities. You should outline very clearly what they should expect from the job role, not from the company itself. 
  • You should use language that speaks to the candidate directly, use of “you”, “we” and “our” are all positives. 
  • Hard skills in this section are important, but don’t overlook the significance of soft skills, like communication and being a team player, these can make a huge difference to the way people work alongside each other and gel professionally. 
  • What do you believe in, and what are your core values?

Product Designer Responsibilities




Remember, these are example responsibilities for a Product Designer's job description, you should adapt these to suit the individual job role you're advertising.

· Demonstrate your ability to take on the perspective of our users/customers and think strategically about what will bring them more value.
· You prefer making decisions based on research testing and our user data, instead of basing ideas on assumptions or passions.
· Use your decisive but flexible nature to nail new product designs for the needs of our consumer.
· Use your rough sketches to put together an overall idea, building on intricate designs and developing blueprints.
· Conducting market research is your bread and butter for the beginnings of an idea.
· Consistently identify opportunities for new products.
· Improving current product designs is exciting to you.
· Contribute and work with our Design Systems.
· Be able to collaborate effectively with other designers to build upon a positive user experience.
Denken Sie daran, dass es sich hierbei um beispielhafte Zuständigkeiten handelt, die Sie an die jeweilige Stelle, die Sie ausschreiben, anpassen sollten.

· Du zeigst, dass du in der Lage bist, die Perspektive unserer Nutzer/Kunden einzunehmen und strategisch darüber nachzudenken, was ihnen Mehrwert bringen wird.
· Du triffst deine Entscheidungen lieber auf der Grundlage von Forschungstests und unseren Nutzerdaten, als dich auf Vermutungen oder deine Vorlieben zu stützen.
· Du nutzt deine entschlossene, aber flexible Art, um neue Produktdesigns zu entwickeln, die den Bedürfnissen unserer Kunden entsprechen.
·Du entwickelst aus deinen groben Skizzen ein Gesamtkonzept, auf dem du komplexe Design-Entwürfe aufbaust und Blaupausen entwickelst.
· Das Durchführen von Marktforschung ist dein tägliches Brot für die Entstehung einer Idee.
· Du erkennst regelmäßig gute Möglichkeiten für neue Produkte.
· Du findest es spannend, aktuelle Produktdesigns zu verbessern.
· Du arbeitest mit unseren Designsystemen.
· Du bist in der Lage, effektiv mit anderen Designern zusammenzuarbeiten, um ein positives Benutzererlebnis zu gewährleisten.
  • This section is essential to finding the candidate with the skills and qualifications that will help them in their job role.
  • This should be clear and concise and set boundaries for submissions.
  • The more information you add to your skills section, the less candidates you’ll have to sift through to find the right one.
  • This would waste both your time and the potential candidate so avoid being wordy as much as possible. Think about what would be an essential part of this role, and what would the applicant need to be successful in the job?

Product Designer Requirements




Remember, these are example requirements, you should adapt these to suit the individual job role you're advertising.

· 2+ years of relevant work experience within a similar role.
· Demonstrated ability in either UX or UI with solid skills and a foundation in both.
· Can provide an extensive portfolio of tested product designs.
· Passion for both strategy and hands-on UX.
· Experience with working with wireframes, sketches, and prototypes to connect and communicate to stakeholders.
· A great ability for storytelling and communication.
· You thrive in a fast-paced and ever changing environment.
· Experience in Sketch and InVision.
· Enjoy working within a Scrum team.
Denken Sie daran, dass es sich hierbei um Beispielanforderungen handelt, die Sie an die jeweils ausgeschriebene Stelle anpassen sollten.

· Du verfügst über mindestens 2 Jahre einschlägige Berufserfahrung in einer ähnlichen Funktion.
· Du besitzt nachweisbare Kompetenz im Bereich UX oder UI mit soliden Fähigkeiten und fundierten Kenntnissen in beiden Bereichen.
· Du kannst ein umfangreiches Portfolio an geprüften Produktdesigns vorweisen.
· Du besitzt eine Leidenschaft sowohl für Strategie als auch für praxisorientierte UX.
· Du bist erfahren in der Arbeit mit Wireframes, Skizzen und Prototypen, um mit den Interessenvertretern in Kontakt zu treten und zu kommunizieren.
· Du bist ein großartiger Storyteller und Kommunikator.
· Du fühlst dich in einem schnelllebigen und sich ständig verändernden Umfeld wohl.
· Du bist erfahren im Umgang mit Sketch und InVision.
· Du hast Freude an der Arbeit in einem Scrum-Team.

Need inspiration?

Your job description will not attract talent all on its own. So when putting together your job post, be sure to show what it's like working at your company not just textually but visually!

  • Remember, attracting a candidate is just as much about your company culture as the job role itself. Make sure to include points that make you seem desirable too!
  • Add photos that show off your office space, team events and your team having a great time.
  • Maybe you could include a video of some team members explaining why they love coming to work, or why they like their role.
  • Include a grid of attractive perks with some nice illustrations. Maybe you have unlimited holidays, or you have an attractive parental leave cover - show off!
  • Why not embed your company's Instagram feed to give a IRL overview of the day-to-day.

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