Graphic Design Job Description

Are you asking yourself, what is a Graphic Designer? Graphic Designers focus on developing visual concepts, usually static, to encourage a target audience to perform a specific action.

Scroll down for our free Graphic Designer job ad template.

What is a Graphic Designer's Job Description?

passionate about creating a visual space with a range of designs including illustrations, logos and layouts. A great Graphic Designer will strive to capture the attention of consumers and clients, as well as encourage trust in your brand and an understanding of the product.

Essential parts of a Graphic Designer’s job description:

Graphic Designers will work across different teams to communicate your company’s brand visually.
Great communication skills are essential as they’ll be communicating both visually and verbally across different departments.
Creativity, innovation and imagination are all essential.

Interview questions available

Also see our Graphic Designer interview questions

Graphic Designer Job Description Example

Be clear in your description. Know the tasks of the role and ideally who the candidate should be.
This means you won’t need to read through too many CVs to find your superstar.
You might be tempted to use bullet points in this section, but resist the urge! Tell a story, show off all the cool things they would be responsible for, and get them excited to apply.
You should be more focused on your company culture and what your mission is, instead of their daily tasks.

About the role

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Deutsch

Here at {Company_Name} we are looking for a top-notch designer with up-to-date knowledge of designs that speak volumes visually. You should have great amounts of artistic flair, with a passion for translating requirements into design elements. If you have wonderful communication skills and you enjoy working with cross-functional teams in a fast paced and ever-changing environment, we’d love to speak with you.

As our new Graphic Designer you’ll get the opportunity to work in a cross functional team to bring our brand and personality to life digitally. Working closely within our creative team, you’ll take ownership of global and local design projects including landing pages, apps and social media visuals.

Du lebst, atmest und isst Design? Du hegst eine Leidenschaft für die Gestaltung eines visuellen Umfelds mit einer Reihe von Designs einschließlich Illustrationen, Logos und Layouts? Du begeisterst dich dafür, die Aufmerksamkeit von Verbrauchern/Kunden zu erregen, um Vertrauen und Verständnis zu schaffen? Wenn ja, dann wartet hier vielleicht dein nächstes berufliches Abenteuer auf dich!

Wir bei {Unternehmen_Name} sind auf der Suche nach einem erstklassigen Graphic Designer mit aktuellem Wissen über Designs, die visuell Bände sprechen. Du solltest über ein großes Maß an künstlerischem Flair verfügen und eine Leidenschaft für die Umsetzung von Anforderungen an Designelemente hegen. Wenn du über hervorragende Kommunikationsfähigkeiten verfügst und gern mit funktionsübergreifenden Teams in einer schnelllebigen und sich ständig verändernden Umgebung zusammenarbeitest, würden wir dich liebend gern kennenlernen.

This section is all about your candidate's experience and responsibilities. You should outline very clearly what they should expect from the job role, not from the company itself.
You should use language that speaks to the candidate directly, use of “you”, “we” and “our” are all positives.
Hard skills in this section are important, but don’t overlook the significance of soft skills, like communication and being a team player, these can make a huge difference to the way people work alongside each other and gel professionally.
What do you believe in, and what are your core values?

Graphic Designer Responsibilities

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Deutsch

Remember these are example responsibilities for a Graphic Designer's job description, not all of these will be relevant to your specific job ad. Please edit the text to match your company’s needs.

• Have the opportunity to have an impact within our Creative Studio team and shape the experience of {Company_Name_Mission}.
• Be able to come up with new designs that drive action from our consumers.
• Support the creative leads to deliver a number of global design projects.
• Use your solid experience designing for brand and marketing departments.
• Use your creative ideas across several online and office touch points including landing pages, apps, social media, our blog and even some merchandise.
• You’ll have the opportunity to work with stakeholders across our marketing department as well as the Senior Art Director/UI Designers and Copywriters to develop ideas and visuals.
• Grasp and develop on-brand visuals.
• Keep up to date regarding the latest design trends and enjoy challenging the status quo.
• Most importantly, you strive for creative excellence and empower people around you to do the same.

Denken Sie bitte daran, dass es sich hierbei lediglich um Beispiele für Aufgaben handelt. Nicht alle sind für Ihre spezifische Stellenanzeige relevant. Bitte passen Sie den Text daher an die Bedürfnisse Ihres Unternehmens an.

• Du hast die Möglichkeit, innerhalb unseres Creative Studio-Teams Einfluss zu nehmen und die Erlebniswelt von {Unternehmen_Name_Mission} aktiv mitzugestalten.
• Du entwirfst neue Designs, die unsere Konsumenten zur Handlung bewegen.
• Du unterstützt die kreativen Leiter bei der Realisierung zahlreicher globaler Designprojekte.
• Du lässt deine solide Erfahrung bei der Designarbeit für Marken- und Marketingabteilungen einfließen.
• Du setzt deine kreativen Ideen an verschiedenen Online- und Büro-Touchpoints ein, darunter Landing Pages, Apps, soziale Medien, unser Blog und sogar einige Werbeartikel.
• Du arbeitest mit den Stakeholdern in unserer Marketingabteilung sowie mit den Senior Art Director/UI Designern und Copywritern zusammen, um gemeinsam Ideen und visuelle Elemente zu entwickeln.
• Du konzipierst und entwickelst markengerechtes Bildmaterial.
• Du hältst dich über die neuesten Designtrends auf dem Laufenden und hast Spaß daran, den Status quo zu hinterfragen.
• Vor allem aber strebst du kreative Spitzenleistungen an und ermutigst die Menschen in deinem Umfeld, das Gleiche zu tun.

This section is essential to finding the candidate with the skills and qualifications that will help them in their job role.
This should be clear and concise and set boundaries for submissions.
The more information you add to your skills section, the less candidates you’ll have to sift through to find the right one.
This would waste both your time and the potential candidate so avoid being wordy as much as possible. Think about what would be an essential part of this role, and what would the applicant need to be successful in the job?

Graphic Designer Requirements

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Deutsch

Remember these are example requirements, not all of these will be relevant to your specific job ad. Please edit the text to match your company’s needs.

• You have 2+ years of experience in a similar role, either in-house or agency, and can provide a portfolio.
• Your English is fluent, any other languages are a great plus.
• A creative and passionate heart, you constantly bring fresh ideas to the table.
• You know how to simplify complex instructions into smooth and attractive visuals.
• Proficient in Adobe Illustrator, InDesign, Photoshop, Sketch and Figma. Any motion graphic design, photography, typography or web layout skills would be a bonus.
• You think in terms of our target audience and can convince people with your creative and innovative designs.
• Your communication skills are on point, not just in terms of presenting solutions, but also building relationships with everyone you work with, encouraging trust in the process and making sure everyone has a clear understanding of the task at hand.
• Great time management skills and find no issues in handling several dynamic projects with different stakeholders at the same time.

Denken Sie bitte daran, dass es sich hierbei um Beispielanforderungen handelt, von denen nicht alle auf Ihre spezifische Stellenanzeige zutreffen werden. Bitte passen Sie den Text an die Bedürfnisse Ihres Unternehmens an.

• Du verfügst über mehr als 2 Jahre Erfahrung in einer ähnlichen Funktion, entweder inhouse oder in einer Agentur, und kannst ein Portfolio vorweisen.
• Du sprichst fließend Englisch, andere Sprachen sind ein absolutes Plus.
• Du hast ein kreatives und leidenschaftliches Herz und bringst ständig neue Ideen ein.
• Du verstehst es, komplexe Anweisungen in einfache und ansprechende Grafiken zu verpacken.
• Du besitzt fundierte Kenntnisse in Adobe Illustrator, InDesign, Photoshop, Sketch und Figma. Kenntnisse in den Bereichen Motion Graphic Design, Fotografie, Typografie oder Web-Layout sind von Vorteil.
• Du siehst mit den Augen unserer Zielgruppe und überzeugst mit kreativen und innovativen Designs.
• Deine Kommunikationsfähigkeiten sind hervorragend, nicht nur in Bezug auf die Entwicklung von Lösungen, sondern auch in Bezug auf den Aufbau von Beziehungen zu allen, mit denen du zusammenarbeitest, die Förderung des Vertrauens in den Prozess und die Sicherstellung, dass jeder ein klares Verständnis für die anstehende Aufgabe besitzt.
• Du beherrschst ein hervorragendes Zeitmanagement und hast keine Probleme mit der gleichzeitigen Bearbeitung mehrerer dynamischer Projekte mit verschiedenen Interessengruppen.

Need inspiration?

Your job description will not attract talent all on its own. So when putting together your job post, be sure to show what it's like working at your company not just textually but visually!

Remember, attracting a candidate is just as much about your company culture as the job role itself. Make sure to include points that make you seem desirable too!
Add photos that show off your office space, team events and your team having a great time.
Maybe you could include a video of some team members explaining why they love coming to work, or why they like their role.
Include a grid of attractive perks with some nice illustrations. Maybe you have unlimited holidays, or you have an attractive parental leave cover - show off!
Why not embed your company's Instagram feed to give a IRL overview of the day-to-day.