Glossary: HR & Recruiting Definitions
Candidate experience refers to how job seekers perceive their interactions with an employer throughout an organization’s sourcing, recruiting, interviewing, hiring, and onboarding processes.
Paying attention to the candidate experience is important as it shapes an organization’s employer brand reputation. Considering most candidates are not hired for the job vacancy, it’s necessary to ensure that all applicants feel respected and that their time is valued regardless of the outcome.
A less-than-ideal experience can result in negative online reviews and fewer referrals, impacting an employer’s chance at building a robust candidate pool. Conversely, creating a better candidate experience sends a positive message about the company, and unsuccessful candidates are more likely to happily join your talent community and be considered for future opportunities.
Setting up a positive candidate experience should be a core focus of an organization’s recruiting and hiring strategy. Establishing practices to keep candidates interested, engaged, and informed at every touchpoint is the best way to achieve a successful applicant experience.
Here are some best practices putting to use at each stage to ensure a positive candidate experience in the recruitment process:
Even the early phase of sourcing can influence an organization’s employer brand.
The steps in the recruitment process have a high impact on the perception of recruiting experience. A well-crafted job description helps to form a positive opinion of an employer.
An easy application process will reduce dropout rates and negative experiences.
To create a positive experience, respect candidates’ time and be upfront about the steps they will participate in during the interview process.
The candidate experience in recruitment does not end with a job offer.
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