A dynamic, internationally operating B2B services provider with a strong presence across Europe is looking for a hands-on Head of Marketing & Communications to lead its marketing efforts from strategy to execution. This is a pivotal, end-to-end role ideal for someone who enjoys both strategic thinking and rolling up their sleeves to deliver results.

Working closely with the Commercial Officer and cross-functional teams, you’ll drive impactful campaigns that fuel growth, strengthen brand equity, and elevate internal and external communications.

Key Responsibilities:

• Turn business objectives into a robust and effective marketing strategy to help the business achieve its goals.
• You have full ownership over our communications strategy and deliver campaigns that drive brand, reputational and commercial growth.
• Internal communication; be responsible for employment engagement and internal communications as well as working closely with C-Suite on their communications towards the organization and outside world.
• Take full ownership for our brand refresh and work to develop a suite of multimedia content to target our audience.
• Being responsible for the output and performance of our content and digital marketing partner.
• Work collaboratively with a variety of stakeholders across C-Suite, sales and product management to ensure there is buy in and understanding about future marketing campaigns.
• Support the sales team with collateral and content to help them convert more prospects.
• Utilise a variety of tactics – ABM, paid social, webinars and email marketing – to generate MQLs and drive pipeline growth.
• Oversee the execution of a variety of content marketing activities – thought leadership, blogs, ebooks, webinars and video – ensuring quality is high.
• Oversee website maintenance and updates, ensuring content is optimised for SEO, and build our presence across different social channels
• Track and report on traffic, CAC, MQLs, conversion rates, attribution, web analytics, and pipeline growth
• Developing materials and presentations to support sales.
• Work with customers and stakeholders across the business to gain insights into the unique needs, preferences, and behaviours of our target (customer) segments.
• Manage and report on the monthly marketing budget.

• 8–10 years of senior experience in marketing and communications, ideally in B2B services
• Proven track record to drive awareness, lead generation, and commercial impact
• Experienced in internal corporate communications and /or external communications, social / digital marketing, employee engagement
• Strong stakeholder management—internally and with external partners
• Experienced in leading projects from start to finish
• English fluency (excellent copy accuracy and proofreading skills, articulate written, visual and verbal communicator); German is a plus

• High-exposure role working directly with executive leadership
• A chance to contribute to significant Marketing & Communication transformation
• Ownership from day one and freedom to make a difference
• A supportive, diverse international team, fostering personal growth and development.
• Competitive compensation, pension plan and the hybrid work flexibility (remote & Hamburg office).

Apply now!

Simple & without obligation:

Just upload your CV and we will reach out to you with more details.

Any questions?

Write us or call: +49 69-34868757

This is a permanent position with the client company, mediated by Sourcing Heads GmbH.