Arctic GM & Sonka Resort | The Original Aurora Hunters®

Arctic GM — The Original Aurora Hunters® — brings together Arctic adventure and premium hospitality. Rooted in 20 generations of Lapland family heritage dating back to the 1600s, we combine a deep connection to the North with an ambitious vision for the future.

We create Northern Lights adventures and authentic Arctic experiences in Rovaniemi, Levi, Tromsø and Kiruna. Our hospitality offering also includes Sonka Resort, a lakeside retreat in Rovaniemi with panoramic mirror houses and private villas.

Behind every memorable adventure and stay are the people who make it happen. Our team brings together guides, hospitality professionals and colleagues in guest services, operations and sales — each playing an essential role in delivering thoughtful service and exceptional experiences.

As we grow, we welcome people who take initiative, support their colleagues and take pride in doing things well. Whether you are leading an adventure, welcoming guests or working behind the scenes, your contribution helps shape how people experience the Arctic.

Our mission is to connect people with the Arctic through exceptional experiences and genuine hospitality — while building a company our people are proud to be part of.

We believe great guest experiences begin with a strong team. We value mutual respect, clear communication and the willingness to take responsibility and help one another succeed. Guest safety, thoughtful service and respect for nature guide the way we work.

We combine family heritage and local knowledge with fresh ideas and a commitment to continuous improvement. As Arctic GM and Sonka Resort grow, we want our people to grow with us — developing their skills, contributing their ideas and taking on new responsibilities.

Join us in shaping the future of Arctic travel and hospitality — with heart, heritage and high standards.