Affiliate Marketing Product Manager

Job Title: Business Innovation Manager
Job Type: Full time, Remote

Adhoq is a fast growing performance advertising startup. Our core advantage is deep knowledge and experience in all sectors of digital advertising landscape and adtech.

As a Business Innovation Manager, you will be responsible for leading innovation initiatives to drive growth and profitability for our business. You will be working with cross-functional teams to identify new opportunities, create and test new products and services, and improve existing processes to increase efficiency and effectiveness.

Overall Job Responsibilities:

• Develop and implement innovative strategies to increase revenue and profitability.
• Identify new business opportunities by staying up-to-date with the latest industry trends and market research.
• Analyze market and customer data to identify opportunities for growth and improvement.
• Manage the development of new products and services from ideation to launch.
• Lead the creation of business cases and financial models to evaluate new opportunities.
• Work closely with the other teams to develop and execute digital advertising campaigns and media buying strategies.
• Oversee affiliate marketing opportunities and develop partnerships with relevant businesses.
• Manage technology projects related to digital marketing, ecommerce and email marketing.
• Lead cross-functional teams to ensure successful project delivery.
• Monitor and report on key performance indicators to measure the success of innovation initiatives.
• Develop and maintain relationships with external partners and vendors to ensure timely and cost-effective project delivery.

Required Skills:

To successfully fill this role, you should maintain the attitude, behaviors, skills, and values that follow:

• Proven experience in affiliate marketing, digital advertising, or performance marketing.
• Hands-on expertise in traffic funnel creation and optimization.
• Strong understanding of web development principles, with the ability to guide technical teams effectively.
• Proficiency in media buying, including tracking setup, campaign management, and analytics tools.
• Excellent communication and project management skills.
• Analytical mindset with the ability to interpret data and optimize campaign performance.

Preferred Skills:

• Experience with affiliate platforms, tracking tools, and media buying platforms.
• Knowledge of PPC, and conversion rate optimization.
• Technical background or familiarity with HTML/CSS, JavaScript, or similar for effective communication with developers.

What we offer:

• Competitive base salary based on level of seniority.
• Growing start-up experience which makes profit and is in a growing mood.
• Remote Work.
• Opportunity to learn and grow.

We look forward to hearing from you!