Valuecase GmbH

Technology, Information and Internet

11-50

Co-Founder

Germany

We're looking for a part-time online marketing manager to optimize top-of-funnel growth through paid marketing channels & content. We're a product-led company, thus, this role is focused on the whole acquisition funnel and very KPI-driven.

You'll work closely with Valuecase's founders and external service providers (e.g. design agency). You can expect responsibility, quick decision making & openness for very creative marketing approaches. We are not a dusty B2B brand – we innovate through creative, positioning, and product.

We prefer hybrid work from Hamburg, but are also considering fully remote candidates. **This is a full-time or part-time (~50-80%) role.**

## Tasks

**Paid Acquisition**

*   Launch, manage and optimize campaigns on Google Ads, LinkedIn, Meta, and others.
*   Coordinate external service providers and internal stakeholders for design / copy.
*   Continuously experiment with targeting, creatives, and landing pages.
*   Measure CAC, conversion rates, and ROI.

**Content Marketing**

*   You'll help us build and execute a strategy.

**Website & Funnel Optimization**

*   Define & lead key initiatives to improve the website.
*   Run & evaluate A/B tests on CTAs, forms, and signup flows.

**Analytics & Reporting**

*   Set up dashboards for acquisition, engagement, and retention metrics.
*   Report insights weekly or biweekly to drive decisions.

## Requirements

**Ideal Profile**

*   Prior performance marketing experience (bonus if software)
*   Hands-on with tools such as HubSpot, Google Ads, Meta Ads, GA4, LinkedIn Campaign Manager.
*   Comfortable writing or briefing for content & creatives.
*   Strong data mindset – knows how to run experiments, measure outcomes, and iterate.

## Benefits

*   Regular team events and offsites, Lunch subsidies, Gym Membership discount, as well as free drinks and snacks
*   The latest and greatest tech hardware and tech tools
*   Competitive compensation package
*   Work side-by-side with the founding team and all other employees in an agile and collaborative manner

**Why Valuecase**

Small team, big leverage. Real responsibility from day one, direct access to founders, candid feedback, and a culture true to our values: driven, bold, collaborative, candid, authentic.

**How to apply**

*   Send your CV (and LinkedIn profile) plus 2–3 lines on why you’re excited to join.
*   Start: flexible, ideally within the next 1-2 months.

**The typical process lasts about 3-4 hours comprising 3 interviews. If possible, at least one of the interviews will be conducted in person in Hamburg, Germany.**

Employee

Manager

We&#39;re looking for a part-time online marketing manager to optimize top-of-funnel growth through paid marketing channels &amp; content. We&#39;re a product-led company, thus, this role is focused on the whole acquisition funnel and very KPI-driven.
You&#39;ll work closely with Valuecase&#39;s founders and external service providers (e.g. design agency). You can expect responsibility, quick decision making &amp; openness for very creative marketing approaches. We are not a dusty B2B brand – we innovate through creative, positioning, and product.
We prefer hybrid work from Hamburg, but are also considering fully remote candidates. This is a full-time or part-time (~50-80%) role.
<h2 id="tasks">Tasks</h2>
Paid Acquisition
<ul>
<li>Launch, manage and optimize campaigns on Google Ads, LinkedIn, Meta, and others.</li>
<li>Coordinate external service providers and internal stakeholders for design / copy.</li>
<li>Continuously experiment with targeting, creatives, and landing pages.</li>
<li>Measure CAC, conversion rates, and ROI.</li>
</ul>
Content Marketing
<ul>
<li>You&#39;ll help us build and execute a strategy.</li>
</ul>
Website &amp; Funnel Optimization
<ul>
<li>Define &amp; lead key initiatives to improve the website.</li>
<li>Run &amp; evaluate A/B tests on CTAs, forms, and signup flows.</li>
</ul>
Analytics &amp; Reporting
<ul>
<li>Set up dashboards for acquisition, engagement, and retention metrics.</li>
<li>Report insights weekly or biweekly to drive decisions.</li>
</ul>
<h2 id="requirements">Requirements</h2>
Ideal Profile
<ul>
<li>Prior performance marketing experience (bonus if software)</li>
<li>Hands-on with tools such as HubSpot, Google Ads, Meta Ads, GA4, LinkedIn Campaign Manager.</li>
<li>Comfortable writing or briefing for content &amp; creatives.</li>
<li>Strong data mindset – knows how to run experiments, measure outcomes, and iterate.</li>
</ul>
<h2 id="benefits">Benefits</h2>
<ul>
<li>Regular team events and offsites, Lunch subsidies, Gym Membership discount, as well as free drinks and snacks</li>
<li>The latest and greatest tech hardware and tech tools</li>
<li>Competitive compensation package</li>
<li>Work side-by-side with the founding team and all other employees in an agile and collaborative manner</li>
</ul>
Why Valuecase
Small team, big leverage. Real responsibility from day one, direct access to founders, candid feedback, and a culture true to our values: driven, bold, collaborative, candid, authentic.
How to apply
<ul>
<li>Send your CV (and LinkedIn profile) plus 2–3 lines on why you’re excited to join.</li>
<li>Start: flexible, ideally within the next 1-2 months.</li>
</ul>
The typical process lasts about 3-4 hours comprising 3 interviews. If possible, at least one of the interviews will be conducted in person in Hamburg, Germany.

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