Technology, Information and Internet

Semrush

1001-5000

Spain

## Job Description

Hi there!  
We are Semrush, a global IT company developing our own product – a platform for digital marketers. New stars are born here, so don’t miss your chance. This is our role 

## Head of Brand Marketing Events for those who are eager to play with fonts, don't shy away from style guides and possess a desire for endless improvement.   

We’re looking for a strong brand leader who would scale our presence to new audiences and create a unique experience for them with a set of brand activations.   

## Who you are:

* You’ve managed large-scale brand activations that attracted millions of people, and you know how to tie it to revenue. Your experience lies in organic channels, creative stunts, and out-of-the-box campaigns, all executed by you and your team. You give reasons for people to generate the WOM. You know how social media works and know how to get the audience to talk about your brand.

## Tasks in the role

* Create and execute an event-based marketing strategy including (but not limited to) our own in-person conference, online events, side events, and stage presence
* Manage brand activations, including Spotlight, our in-person conference, to grow it to a 5,000-people conference within a few years, ensuring on-time delivery and within budget guidelines
* Create campaigns and messaging that capture the hearts and minds of our users. Connect the emotional values of our audiences to the functional purpose of our products and transform this into immersive, engaging experiences.
* Partner with global marketing leadership to get buy-in and commitment from channel owners for campaign promotion
* Measure, analyze, and report on the success of campaigns in terms of business impact
* Build and execute the strategy for partner marketing and sponsorships
* Build and manage the annual budget, meet with the finance team to report and update on the spend and outcomes
* Manage a small team of project managers/program managers/campaign managers and a large team of external vendors

  
## Requirements

## Who we are looking for

* 10+ years of experience in strategy and tactics for brand campaigns, both hands-on and as a team lead
* Experience managing brand campaigns with annual budgets over $10M/year (excluding the paid media spend)
* Demonstrated success in overseeing or creating rich and relevant brand campaign experiences
* Highly creative, ‘hands-on’ leader who embraces ambiguity and defines a way forward
* Strong results-based mentality, analytical skills, and data-driven thinking (must be comfortable working with numbers, metrics, and spreadsheets; reporting on the ROI of our efforts)
* Outstanding listening, interviewing, meeting facilitation, storytelling, and writing skills
* A leader who can inspire and direct a wider team that doesn’t report to you
* Excellent communicator, capable of building and maintaining h2 relationships with all stakeholders
* Extraordinary verbal and written English skills
* A strong mix between B2B and B2C experience is preferred

## Not required, but a plus

* You speak multiple languages (ES, DE, FR).
* You possess extreme ownership. You take responsibility for the outcome. You get things done, and you make decisions.
* You care. You love what you do, and it’s more than work to you—it’s passion.
* You are proactive. You call out what’s not working, and you offer solutions to ensure the best path forward.
* You are curios. You’re interested in trying new things. You ask, “What if?” You’re always learning, always questioning.
* You are respectfull. You treat everyone with respect and expect it in return. You believe everyone is doing their best and share feedback in a polite and productive way.
* You share our common values: Trust, as we prefer to speak up and be our true selves; Sense of Ownership, as it’s not worth wasting time on something you don’t believe in; and enthusiasm for Constant Change, as we are always looking to make things better.

## A bit about the team

The Brand Activation Team is responsible for planning and executing brand activations and experiences, expanding the Semrush audience through organic channels, word of mouth, and thought leadership. We are on a mission to make the Semrush brand the first company people discover and think of when it comes to marketing and growing their online presence.  

## We will try to create all the right conditions for you to work and rest comfortably.

* This offer stands for the “hybrid” work format: some days, you work from the office, and some #wfh. Trust us, it’s an efficient way of work. Proven!
* Flexible working day start
* Unlimited PTO
* Hobby benefit
* Breakfast, snacks, and coffee at the office
* Corporate events
* Training, courses, conferences
* Gifts for employees

## Finally, a little more about our company

> Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing.

We’ve been developing our product for 16 years and have been awarded G2's Top 100 Software Products, Global and US Search Awards 2021, Great Place to Work Certification, Deloitte Technology Fast 500 and many more. In March 2021 Semrush went public and started trading on the NYSE with the SEMR ticker.  
  
10,000,000+ users in America, Europe, Asia, and Australia have already tried Semrush, and over 1,000 people around the world are working on its development. The Semrush team is constantly growing.

  
> _Our new colleague, we are waiting for you!_

_Semrush is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, creed, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, age, ancestry, physical or mental disability, or medical condition including medical characteristics, genetic identity, marital status, military service, or any other classification protected by applicable local, state or federal laws. All employment decisions are based on business needs, job requirements, merit, and individual qualifications._

Employee

Professional / Experienced

<h2 id="job-description">Job Description</h2>
<p>Hi there!<br>We are Semrush, a global IT company developing our own product – a platform for digital marketers. New stars are born here, so don’t miss your chance. This is our role </p>
<h2 id="head-of-brand-marketing-events-for-those-who-are-eager-to-play-with-fonts-dont-shy-away-from-style-guides-and-possess-a-desire-for-endless-improvement">Head of Brand Marketing Events for those who are eager to play with fonts, don&#39;t shy away from style guides and possess a desire for endless improvement.</h2>
<p>We’re looking for a strong brand leader who would scale our presence to new audiences and create a unique experience for them with a set of brand activations.   </p>
<h2 id="who-you-are">Who you are:</h2>
<ul>
<li>You’ve managed large-scale brand activations that attracted millions of people, and you know how to tie it to revenue. Your experience lies in organic channels, creative stunts, and out-of-the-box campaigns, all executed by you and your team. You give reasons for people to generate the WOM. You know how social media works and know how to get the audience to talk about your brand.</li>
</ul>
<h2 id="tasks-in-the-role">Tasks in the role</h2>
<ul>
<li>Create and execute an event-based marketing strategy including (but not limited to) our own in-person conference, online events, side events, and stage presence</li>
<li>Manage brand activations, including Spotlight, our in-person conference, to grow it to a 5,000-people conference within a few years, ensuring on-time delivery and within budget guidelines</li>
<li>Create campaigns and messaging that capture the hearts and minds of our users. Connect the emotional values of our audiences to the functional purpose of our products and transform this into immersive, engaging experiences.</li>
<li>Partner with global marketing leadership to get buy-in and commitment from channel owners for campaign promotion</li>
<li>Measure, analyze, and report on the success of campaigns in terms of business impact</li>
<li>Build and execute the strategy for partner marketing and sponsorships</li>
<li>Build and manage the annual budget, meet with the finance team to report and update on the spend and outcomes</li>
<li>Manage a small team of project managers/program managers/campaign managers and a large team of external vendors</li>
</ul>
<h2 id="requirements">Requirements</h2>
<h2 id="who-we-are-looking-for">Who we are looking for</h2>
<ul>
<li>10+ years of experience in strategy and tactics for brand campaigns, both hands-on and as a team lead</li>
<li>Experience managing brand campaigns with annual budgets over $10M/year (excluding the paid media spend)</li>
<li>Demonstrated success in overseeing or creating rich and relevant brand campaign experiences</li>
<li>Highly creative, ‘hands-on’ leader who embraces ambiguity and defines a way forward</li>
<li>Strong results-based mentality, analytical skills, and data-driven thinking (must be comfortable working with numbers, metrics, and spreadsheets; reporting on the ROI of our efforts)</li>
<li>Outstanding listening, interviewing, meeting facilitation, storytelling, and writing skills</li>
<li>A leader who can inspire and direct a wider team that doesn’t report to you</li>
<li>Excellent communicator, capable of building and maintaining h2 relationships with all stakeholders</li>
<li>Extraordinary verbal and written English skills</li>
<li>A strong mix between B2B and B2C experience is preferred</li>
</ul>
<h2 id="not-required-but-a-plus">Not required, but a plus</h2>
<ul>
<li>You speak multiple languages (ES, DE, FR).</li>
<li>You possess extreme ownership. You take responsibility for the outcome. You get things done, and you make decisions.</li>
<li>You care. You love what you do, and it’s more than work to you—it’s passion.</li>
<li>You are proactive. You call out what’s not working, and you offer solutions to ensure the best path forward.</li>
<li>You are curios. You’re interested in trying new things. You ask, “What if?” You’re always learning, always questioning.</li>
<li>You are respectfull. You treat everyone with respect and expect it in return. You believe everyone is doing their best and share feedback in a polite and productive way.</li>
<li>You share our common values: Trust, as we prefer to speak up and be our true selves; Sense of Ownership, as it’s not worth wasting time on something you don’t believe in; and enthusiasm for Constant Change, as we are always looking to make things better.</li>
</ul>
<h2 id="a-bit-about-the-team">A bit about the team</h2>
<p>The Brand Activation Team is responsible for planning and executing brand activations and experiences, expanding the Semrush audience through organic channels, word of mouth, and thought leadership. We are on a mission to make the Semrush brand the first company people discover and think of when it comes to marketing and growing their online presence.  </p>
<h2 id="we-will-try-to-create-all-the-right-conditions-for-you-to-work-and-rest-comfortably">We will try to create all the right conditions for you to work and rest comfortably.</h2>
<ul>
<li>This offer stands for the “hybrid” work format: some days, you work from the office, and some #wfh. Trust us, it’s an efficient way of work. Proven!</li>
<li>Flexible working day start</li>
<li>Unlimited PTO</li>
<li>Hobby benefit</li>
<li>Breakfast, snacks, and coffee at the office</li>
<li>Corporate events</li>
<li>Training, courses, conferences</li>
<li>Gifts for employees</li>
</ul>
<h2 id="finally-a-little-more-about-our-company">Finally, a little more about our company</h2>
<blockquote>
<p>Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing.</p>
</blockquote>
<p>We’ve been developing our product for 16 years and have been awarded G2&#39;s Top 100 Software Products, Global and US Search Awards 2021, Great Place to Work Certification, Deloitte Technology Fast 500 and many more. In March 2021 Semrush went public and started trading on the NYSE with the SEMR ticker.  </p>
<p>10,000,000+ users in America, Europe, Asia, and Australia have already tried Semrush, and over 1,000 people around the world are working on its development. The Semrush team is constantly growing.</p>
<blockquote>
<p><em>Our new colleague, we are waiting for you!</em></p>
</blockquote>
<p><em>Semrush is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, creed, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, age, ancestry, physical or mental disability, or medical condition including medical characteristics, genetic identity, marital status, military service, or any other classification protected by applicable local, state or federal laws. All employment decisions are based on business needs, job requirements, merit, and individual qualifications.</em></p>


Head of Brand Marketing Events (Brand Marketing Team)

Senior Customer Success Manager, Enterprise Solution SEO  (Enterprise Solutions Customer Success Team)

Senior Python Backend Developer (Diamond Team)

Semrush logo

Google {privacyLink} and {termsLink} apply.

Benefits

Media

We don't have any open positions at the moment

No available jobs

Offices

Open positions

Values

Videos

Do you have a question?

Spontaneous Application

We’ll send a link to this job to your email.

No time? Just apply later

We are reviewing your account. Once our managers approve it, candidates will be able to apply for this job.

Changes are not visible until you publish your job.

This is a preview of your job ad.

Interested?

The job {jobTitle} was archived or the deadline has passed.

This job is no longer available

Recruiting Team

Our other open positions

We no longer accept spontaneous applications

Are you a talented professional seeking your next career adventure? At {companyName}, we appreciate proactive individuals who can bring a fresh perspective to our team.

While we may not have an immediate job opening that precisely matches your needs, your distinctive experiences and talents might be an excellent fit for us in the future.

To submit your spontaneous application, please use the application form on the right to upload your CV and cover letter. Ensure that you mention your desired position in the cover letter.

Rest assured, our dedicated recruiting team will reach out to you once they identify a role that aligns perfectly with your skills and aspirations.

How to apply

Looking for a job at {companyName}? JOIN works directly with {companyName} to bring you all their open positions. Apply now with JOIN.com.

Jobs at {companyName}. Browse all open positions and become part of our team! Open positions: {jobsCount}

Jobs at {companyName}. Browse our open jobs and join us! We currently have {jobsCount} available jobs. Step up your career and apply today!

Jobs at {companyName}. Browse all our open positions and become part of our team! We have currently {jobsCount} jobs available. Apply today to join us!

Jobs at {companyName}. Browse all open positions and become part of our team! We are currently looking for {jobsCount} additions to our company. Apply today!

Jobs at {companyName}. Browse all open positions and become part of our growing team! We are currently looking for {jobsCount} additions to our company. Apply today!

Jobs at {companyName}. Browse all our open positions and become part of our growing team! We are currently looking for {jobsCount} additions to our company. Apply today!

Browse all our open positions and become part of our team! We are looking for {jobsCount} additions to our company. Take the next step in your career and apply today!

No suitable positions available at {companyName}? Don't wait! Submit a spontaneous job application today and unlock your career possibilities tomorrow.