
REPLUG is a mobile growth agency helping apps scale through performance-driven user acquisition channels beyond the traditional duopoly.
We work with mobile apps globally to unlock scalable growth through OEM advertising, alternative distribution channels, and high-performance acquisition strategies.
We are looking for a Senior Business Development Manager (remote from Turkey) to drive growth across Turkey and the MENA region, focusing on performance-based advertising solutions.
This role is ideal for someone coming from AdTech, mobile advertising networks, or performance marketing agencies who understands the mobile ecosystem and already has relationships with app advertisers in the region.
The Role
You will be responsible for building and growing REPLUG’s advertiser base across Turkey and the MENA region.
This is a full-cycle sales role where you are expected to own the entire commercial process, from identifying opportunities to closing deals. You will generate your own pipeline, manage advertiser relationships, and work closely with our internal teams to launch and scale campaigns.
You will also act as the primary relationship owner for the clients you bring in, communicating with them in their local language when possible. This allows you to build trust, support campaign scaling, and identify new opportunities for growth.
This role offers high ownership, autonomy, and direct impact on regional revenue growth.
Own business development for Turkey & MENA
• Identify and approach mobile apps and advertisers in the region
• Build relationships with UA managers, marketing teams, and decision-makers
• Expand REPLUG’s presence within the regional mobile ecosystem
Generate pipeline
• Prospect new clients through outbound outreach and your existing network
• Build and manage your own pipeline of opportunities
• Maintain a consistent flow of qualified leads
Run the full sales cycle
• Discovery → pitching → negotiation → closing
• Present performance advertising opportunities to mobile advertisers
• Close deals independently
Sell performance-based advertising solutions
• Position OEM advertising and alternative acquisition channels
• Help advertisers diversify beyond traditional platforms such as Meta, Google, and TikTok
• Work closely with internal teams to ensure successful campaign launches
Manage and grow client relationships
• Act as the main point of contact for the advertisers you bring in
• Communicate with clients in their local language when possible
• Build strong long-term relationships with UA and marketing teams
• Identify upsell opportunities and expansion potential within accounts
• Support campaign scaling through close collaboration with internal operations teams
• Work closely with the CSM team to help scale campaigns
• 3+ years of experience in AdTech, affiliate networks, or performance marketing sales
• Experience selling performance-based advertising solutions
• Strong understanding of mobile user acquisition and performance marketing
• Proven track record in business development and closing deals
• Ability to generate pipeline independently
• Experience working with mobile apps, advertisers, or UA teams
• Strong understanding of the mobile advertising ecosystem in Turkey and MENA
• Entrepreneurial mindset and ability to operate autonomously
Languages
• Fluent English required
• Turkish native required
• Arabic is a strong plus
We operate at the intersection of mobile growth, performance marketing, and alternative acquisition channels. We are not yet another network turned agency. Our team has over 15 years of experience in mobile app marketing.
Our focus is simple:
Help apps scale profitably beyond traditional user acquisition channels.
You’ll have the opportunity to own an entire region, build strong advertiser relationships, and directly contribute to our growth in emerging markets.