Outbound Demand Generation Lead - Colombia

Lakevector is a data infrastructure consultancy helping companies reduce the cost and complexity of modern data platforms. We work with engineering and data teams running platforms such as Databricks, Spark, and cloud data infrastructure.

We're looking for an Outbound Demand Generation Specialist to build and operate our outbound pipeline generation engine.

This is not a traditional call-center SDR role. We're looking for someone who can combine prospecting, research, cold-email execution, copywriting, LinkedIn outreach, and sales development to consistently create qualified conversations with technical buyers.

What you'll do

• Build targeted prospect lists based on our Ideal Customer Profile
• Research companies, technologies, and relevant decision-makers
• Identify prospects within data engineering, data platform, cloud infrastructure, and engineering organizations
• Develop and execute outbound email campaigns
• Write personalized and compelling cold-email copy
• Manage email sequencing and follow-up campaigns
• Conduct LinkedIn prospecting and outreach
• Test different messaging, audiences, offers, and campaign strategies
• Monitor campaign performance and continuously improve conversion rates
• Qualify inbound and outbound responses
• Book qualified meetings for our sales/technical team
• Maintain accurate prospect and activity data in our CRM
• Work with the founder to refine our ICP, messaging, and outbound strategy
• Report weekly on activity, meetings, conversion rates, and pipeline generated

Required

• 3+ years of experience in B2B outbound sales, SDR, demand generation, lead generation, or a similar role
• Excellent written and spoken English
• Strong cold-email writing skills
• Experience prospecting into businesses rather than consumers
• Experience with outbound email and/or LinkedIn prospecting
• Strong research skills and attention to detail
• Ability to work independently and manage your own campaigns
• Comfortable working with targets and measurable performance goals

Compensation

Competitive monthly base salary based on experience, plus performance-based compensation.

The compensation structure includes three components:

1. Qualified Meeting Bonus

You will receive a bonus for each qualified sales meeting that is booked and successfully held with a target account.

2. Monthly Meeting Target Bonuses

Additional bonuses are paid when you reach monthly meeting targets: