Lead Data Analyst

JustPlay is looking for a Lead Data Analyst to guide and scale our data function, driving the strategic direction of our marketing, product development, and monetization efforts through data-driven insights. As a senior member of the analytics team, you will not only dive deep into complex datasets but also provide thought leadership, mentor analysts, and shape the company’s analytical frameworks. Your work will be instrumental in transforming data into actionable strategies that fuel growth, efficiency, and innovation across the organization.

• Lead the design and delivery of core data products that power decision-making across the company.
• Transform raw data into reliable, documented, and reusable datasets that serve as the foundation for business KPIs and self-serve analysis.
• Build and maintain dashboards, tools, and workflows that make insights accessible to both technical and non-technical teams.
• Partner with stakeholders across marketing, product, finance, and leadership to frame problems, define metrics, and deliver actionable insights.
• Introduce and enforce best practices in experimentation, data modeling, and visualization to improve how the company uses data.
• Drive advanced analyses (A/B testing, cohort analysis, segmentation) to inform acquisition, retention, and monetization strategies.
• Collaborate with internal teams and external partners on advanced methods, including machine learning, to accelerate user and business growth.
• Champion a data culture by ensuring fast, accurate, and consistent access to the right information at all levels of the organization.

• 6+ years of experience in data analytics, with at least 2 years in a senior or lead role.
• Advanced proficiency in SQL and Python (or similar), with proven ability to work with large, complex datasets.
• Strong expertise in data visualization (Looker, Tableau, or equivalent) and building tools that empower others to self-serve insights.
• Hands-on experience designing and managing data marts or data layers that support decentralized analytics.
• Track record of turning ambiguous business questions into structured, data-driven solutions.
• Excellent communication and storytelling skills, with the ability to influence across functions.
• Demonstrated ability to lead cross-functional initiatives and scale analytics practices.
• Experience with mobile analytics platforms (e.g. Amplitude, Adjust, Firebase) and a deep understanding of acquisition, engagement, and retention metrics.
• Passion for mobile apps and gaming, with curiosity for player behavior and industry trends.

Nice to Have

• Knowledge of advanced statistical modeling and experimentation design.
• Familiarity with attribution methodologies across multiple platforms.
• Experience working within the B2C app industry or the mobile gaming industry.

• Work-Life Balance and Flexibility: Flexible working hours and options for digital nomads, occasional office visitors, or regular office-goers
• Employee Stock Options: Opportunity to join our Virtual Share Option Program (VSOP) and share in the success of an already profitable company
• Mental Health Support: Free personal coaching through our partner nilo.health to support our team members to live fulfilled lives at home and at work
• Training & Development: A competitive personal development budget of up to 2000€/year for training, conferences, workshops, etc., and free language courses with Chatterbug
• Germany-Based Benefits: 25 vacation days, free Gympass gold subscription, free monthly Deutschland-Ticket, and a monthly €50 tax-free internet contribution
• State-of-the-Art Equipment: Doesn’t matter if you are a MacBook or Windows user; we will provide you with the technical gear you need to succeed
• A Relocation Package: Includes visa support for those who need it
• Berlin Office Perks: Ergonomic setup, free daily lunch, and a dog-friendly environment.
• Engaging and Diverse Work Environment: Join a diverse team, with over 29 nationalities working from 20 different locations

*Benefits may vary depending on location and contract type. Do not hesitate to ask us about more details on our benefits offer.

About us

Come join the company that’s transforming the world of mobile gaming by making playtime truly rewarding. At JustPlay, we’re on a mission to build a fairer, more sustainable Play-to-Earn ecosystem—one where players are rewarded for their time, and engagement drives continuous growth.

Since launching in 2020, we’ve grown into one of the world’s leading loyalty gaming platforms, with over 25 million downloads and 500,000+ daily active users. Bootstrapped and headquartered in Berlin, our global team spans 20+ countries and is united by a belief in fun, fairness, and meaningful impact.

We’re leading a massive shift in the gaming industry—but it’s still early enough for you to make your mark. At JustPlay, you’ll have the freedom to shape bold ideas, drive real impact, and be part of a company that’s not just growing fast—but growing right.