Technology, Information and Internet

Emporix

11-50

Full-time (permanent)

Germany

For the go-to-market of our digital commerce platform, we are looking for a Director of Marketing with a comprehensive understanding of marketing and sales, hands-on experience in implementing strategic marketing initiatives for B2B SaaS ventures, and the will and commitment to take responsibility for new customers acquisition and demand generation across multiple channels.

This is a rare opportunity to join a growth-stage startup in the software industry on management level with a broad responsibility to make a daily tangible impact.

## Tasks

*   Drive positioning, segmentation & messaging
*   Lead go-to-market activities
*   Own and manage the marketing budget as well as CAC
*   Build and manage a growing marketing team
*   Optimize and improve Emporix’s online presence
*   Create and manage a content marketing calendar
*   Manage the content creation and delivery of high quality blogs, ebooks, whitepapers, customer testimonials, case studies, nurture email campaigns, video scripts, website copy and more
*   Work collaboratively with cross-fuctional team to execute the content plan
*   Manage our marketing & sales automation infrastructure
*   Create prospect onboarding and nurture programs
*   Manage PR agencies and build relationship to press media
*   Manage our inbound lead generation process with SEO, social media, landing pages, AdWords, industry directories, etc.
*   Continuously explore new lead generation channels and optimize conversion rates
*   Manage co-marketing initiatives with partners
*   Initiate, organise and execute web seminars and other joint communication
*   Organise participation in trade shows, online conferences, associations, etc.

## Requirements

**Requirements**

*   5-7 years of proven marketing strategy and marketing leadership experience
*   Experienced in marketing B2B SaaS
*   Experience in high growth environments
*   Degree in marketing or business administration and relevant experience
*   You know Hubspot inside-out
*   Fluent in business English, German is a plus

**Qualities we’re looking for**

*   You can think yourself into complex topics around software solutions and communicate them in a simple and tangible way
*   A decisive and self-motivated attitude
*   Hands-on mentality
*   Ability to manage a team
*   Excellent writing, editing, and communication skills
*   A creative and strategic mind with keen attention to detail
*   An ability to use data to inform decision making and execution

## Benefits

*   A high degree of autonomy and freedom in your decision making
*   Opportunity to design and implement your marketing strategy
*   Opportunity to create a team around you to build an outstanding marketing function
*   Work with an innovative and experienced sales and management team
*   Participation in our Employee Stock Option Program (ESOP)
*   Flexibility to work from home or in one of our offices

You should apply if:     

*   You live and breath marketing      
*   You understand the specifics of marketing complex Software-as-a-Service to large enterprises
*   You like to deal with sophisticated technologies
*   You have worked with big companies before but you prefer the dynamics and culture of an agile startup
*   You have the ability and experience to build and manage a marketing team but you have no problem getting your own hands dirty
*   You appreciate the upside of an attractive ESOP

Employee

Professional / Experienced

<p>For the go-to-market of our digital commerce platform, we are looking for a Director of Marketing with a comprehensive understanding of marketing and sales, hands-on experience in implementing strategic marketing initiatives for B2B SaaS ventures, and the will and commitment to take responsibility for new customers acquisition and demand generation across multiple channels.</p>
<p>This is a rare opportunity to join a growth-stage startup in the software industry on management level with a broad responsibility to make a daily tangible impact.</p>
<h2 id="tasks">Tasks</h2>
<ul>
<li>Drive positioning, segmentation &amp; messaging</li>
<li>Lead go-to-market activities</li>
<li>Own and manage the marketing budget as well as CAC</li>
<li>Build and manage a growing marketing team</li>
<li>Optimize and improve Emporix’s online presence</li>
<li>Create and manage a content marketing calendar</li>
<li>Manage the content creation and delivery of high quality blogs, ebooks, whitepapers, customer testimonials, case studies, nurture email campaigns, video scripts, website copy and more</li>
<li>Work collaboratively with cross-fuctional team to execute the content plan</li>
<li>Manage our marketing &amp; sales automation infrastructure</li>
<li>Create prospect onboarding and nurture programs</li>
<li>Manage PR agencies and build relationship to press media</li>
<li>Manage our inbound lead generation process with SEO, social media, landing pages, AdWords, industry directories, etc.</li>
<li>Continuously explore new lead generation channels and optimize conversion rates</li>
<li>Manage co-marketing initiatives with partners</li>
<li>Initiate, organise and execute web seminars and other joint communication</li>
<li>Organise participation in trade shows, online conferences, associations, etc.</li>
</ul>
<h2 id="requirements">Requirements</h2>
<p><strong>Requirements</strong></p>
<ul>
<li>5-7 years of proven marketing strategy and marketing leadership experience</li>
<li>Experienced in marketing B2B SaaS</li>
<li>Experience in high growth environments</li>
<li>Degree in marketing or business administration and relevant experience</li>
<li>You know Hubspot inside-out</li>
<li>Fluent in business English, German is a plus</li>
</ul>
<p><strong>Qualities we’re looking for</strong></p>
<ul>
<li>You can think yourself into complex topics around software solutions and communicate them in a simple and tangible way</li>
<li>A decisive and self-motivated attitude</li>
<li>Hands-on mentality</li>
<li>Ability to manage a team</li>
<li>Excellent writing, editing, and communication skills</li>
<li>A creative and strategic mind with keen attention to detail</li>
<li>An ability to use data to inform decision making and execution</li>
</ul>
<h2 id="benefits">Benefits</h2>
<ul>
<li>A high degree of autonomy and freedom in your decision making</li>
<li>Opportunity to design and implement your marketing strategy</li>
<li>Opportunity to create a team around you to build an outstanding marketing function</li>
<li>Work with an innovative and experienced sales and management team</li>
<li>Participation in our Employee Stock Option Program (ESOP)</li>
<li>Flexibility to work from home or in one of our offices</li>
</ul>
<p>You should apply if:     </p>
<ul>
<li>You live and breath marketing      </li>
<li>You understand the specifics of marketing complex Software-as-a-Service to large enterprises</li>
<li>You like to deal with sophisticated technologies</li>
<li>You have worked with big companies before but you prefer the dynamics and culture of an agile startup</li>
<li>You have the ability and experience to build and manage a marketing team but you have no problem getting your own hands dirty</li>
<li>You appreciate the upside of an attractive ESOP</li>
</ul>


Marketing Director (f/m/x)

5 to 7 years

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