Email Marketing Expert (DTC Brands)

Eli Z Group runs a portfolio of niche DTC brands selling globally on Shopify with AI-driven strategies. We’re a Meta Business Partner, Google Premier Partner and a fully remote team of 20+ across multiple countries.We need an Email Marketer who can own the entire email channel across multiple stores - strategy, copy, design, and Klaviyo execution. You’ll manage flows and campaigns for several brands simultaneously, each with its own audience, voice, and product catalog. This is a test-to-hire role: paid trial first, full-time for the right fit.

Strategy & Revenue

• Own email revenue targets across multiple Shopify stores. Your north star: email-attributed revenue as a % of total store revenue.
• Plan and execute monthly campaign calendars per brand - aligned with product launches, seasonal moments, and inventory priorities.
• Analyze performance weekly (RPR, CTR, placed order rate, flow vs. campaign split) and turn data into your next round of tests.

Klaviyo Execution

• Build and optimize all core flows per store: Welcome, Abandoned Cart, Browse Abandonment, Post-Purchase, Win-Back, Sunset, Back-in-Stock, VIP.
• Segment lists by purchase behavior, engagement tiers, browse activity, and predicted LTV. No full-list blasts.
• Manage deliverability: sender reputation, authentication (SPF/DKIM/DMARC), list hygiene, spam complaints below 0.1%.

Copy & Design

• Write conversion-focused email copy: subject lines, body, CTAs. Apply direct-response frameworks (PAS, AIDA) - adapted to each brand’s voice.
• Design emails in Klaviyo’s editor or Figma. Mobile-first, clean, on-brand. You don’t need to be a graphic designer, but your emails must look professional.
• A/B test relentlessly: subject lines, send times, layouts, CTA placement. One variable at a time, documented learnings.

• 3+ years in email marketing for DTC/eCommerce with hands-on Klaviyo experience. You’ve built flows that drive measurable revenue — not just “sent newsletters.”
• Proven results you can show: email-attributed revenue, RPR, flow performance, deliverability improvements. Specifics, not claims.
• Ability to manage multiple brand accounts simultaneously without dropping quality or deadlines.
• Strong copy + design skills: you can write a subject line that gets opened AND design an email that converts — without waiting for a separate team.
• Deliverability knowledge: sender reputation, authentication, inbox placement, list hygiene.

Strong Advantages

• Experience with Shopify Plus and the DTC stack (Recharge, Yotpo, Rebuy, Gorgias, etc.).
• HTML/CSS for custom email templates. AI tools for subject lines, personalization, or workflow automation.
• Multi-brand or agency experience managing 3+ accounts with different audiences.

• Fully remote since day one, work from anywhere. Team across 10+ countries.
• Annual team retreats in real locations (past: Mediterranean, European cities).
• AI-first culture - we use AI across operations, marketing, and product sourcing. You’ll have tools and budget.
• Multiple brands = more learning surface. You’ll sharpen your skills faster than in a single-brand role.
• Growth path toward Retention Lead or Head of Lifecycle as we scale.

Are you ready to craft email campaigns that don’t just sit in inboxes but drive real action? Do you get excited about the idea of sending emails that millions of people will actually want to open and engage with? Please apply with the portfolio.