Business Development Representative (m/f/x) German-speaking

Applause is raising the bar for digital quality and employee experience. Recognized as a Top Workplace, Applause provides award-winning software testing and UX research solutions to top brands. Our fully managed services leverage a global team and the world's largest independent testing community. We improve digital experiences for global innovators like Google, Microsoft, PayPal, Starbucks, Vodafone, and BMW.

As a Business Development Representative (BDR) focused on the D-A-CH market, you will be on the front lines of our sales efforts, engaging prospective customers in D-A-CH and helping to expand Applause’s footprint in the region. This is an exciting opportunity to build relationships with senior decision-makers at some of the world’s leading digital brands while working in a fast-paced, collaborative environment.

Key Responsibilities:

• Generate outbound qualified opportunities for the sales team through proactive prospecting via phone, email, LinkedIn, and other possible channels.
• Meet or exceed monthly and quarterly goals for meetings booked and opportunities generated.
• Understand and diagnose a prospect’s business challenges, positioning Applause’s value proposition with clarity and relevance.
• Research target accounts and industries to identify key stakeholders and develop account-based prospecting plans.
• Proactively manage and overcome prospect objections by clearly articulating Applause’s value, differentiators, and relevance to the customer’s challenges.
• Respond to inbound interest and qualify leads before routing them to the appropriate Account Executive.
• Collaborate with Marketing to support local demand generation campaigns and event follow-up.
• Maintain accurate pipeline data and activity logs in Salesforce and other sales tools (e.g., LinkedIn Sales Navigator, Salesloft, Lusha).

Job Requirements and Preferred Skills:

• Native-level fluency in German and professional fluency in English (written and spoken).
• A strong desire to build a long-term career in sales, with a commitment to learning, growing, and succeeding as a BDR as the first step on that path.
• Excellent verbal and written communication skills—confident making cold calls and engaging executives.
• Strong research, organizational, and time management skills; comfortable managing multiple priorities.
• Self-starter with a growth mindset—driven, resourceful, and comfortable working both independently and as part of a team.
• Based in or willing to work from our Berlin office (hybrid model available).
• Bonus: Experience selling SaaS, digital solutions, or subscription services.

Why Applause:

We’re proud to cultivate an inspiring, engaging employee culture that’s consistently reflected in high employee retention rates and satisfaction. Our talented team - known as Applause Nation - is set up for success with the latest collaboration and learning tools, opportunities for career advancement, and more.

• We have a flexible work environment with top talent from across the globe
• Collaborate with an international team of 450+ passionate, talented co-workers
• Expand your portfolio with exciting, hands-on projects providing exposure to well-known, global brands
• Learn and grow through structured onboarding, in-house knowledge sessions and access to thousands of virtual courses available on demand
• Incorporate AI and other exciting technologies into your work, to help you prioritize and boost productivity
• Experience a supportive culture that emphasizes teamwork, innovation and transparency
• Workout wherever you want - outdoor activities, online or at multiple fitness studios with Urban Sports Club
• Share your voice! Contribute and integrate creative and innovative ideas across roles and departments

Applause Core Values:

As a global employee community, we strive to uphold the following core values, which are critical to business success and how we measure individual and team performance. Do you share our core values?

• Be Accountable: You love to take ownership, and hold yourself and others accountable to increase empowerment and success.
• Celebrate Authenticity: You love bringing your true self to work and creating genuine and trustful relationships within a diverse environment.
• In It Together: You have a team-first mindset and love collaborating with your peers.
• Create Value for Our Customers: You love delivering meaningful business impact and being a release partner for all aspects of digital quality.
• Crush Your Goals: You always strive for excellence and constantly seek ways to be better, more effective and more efficient.