Director of Growth Marketing (Remote - US) Web3, Fintech

Location: Remote (US-based)

About the Opportunity

A fast-growing fintech company is seeking a Director of Growth Marketing to build and own an AI-native outbound growth engine from the ground up.

This is a hands-on individual contributor leadership role for someone who thrives on creating scalable revenue-generation systems, leveraging AI, automation, and data-driven experimentation. You'll have significant influence over go-to-market strategy and work closely with executive leadership to accelerate growth.

What You'll Do

Build and Own the Outbound Growth Engine

• Design and develop a scalable outbound growth system from zero to one.
• Create AI-native and agentic workflows that generate pipeline without increasing headcount.
• Own the entire outbound process, from prospect identification to performance reporting.

Drive AI-Powered Growth Initiatives

• Build enrichment waterfalls and AI-personalized outreach campaigns.
• Manage outbound programs across email, LinkedIn, and other channels.
• Leverage automation and AI tools to maximize efficiency and conversion.

Develop Signal-Based Targeting

• Build trigger-based workflows using market and company signals.
• Identify growth opportunities through funding events, hiring trends, product launches, and other strategic indicators.
• Continuously refine targeting and segmentation strategies.

Partner on Go-To-Market Strategy

• Collaborate closely with executive leadership on positioning, messaging, and campaign execution.
• Support product launches and strategic growth initiatives.
• Help shape the future of the company's revenue generation engine.

Own Pipeline Performance

• Track and optimize outreach volume, response rates, meetings booked, and pipeline generated.
• Continuously test, learn, and improve growth performance through data-driven experimentation.

Experience

• 5–10 years of experience in Growth Marketing, Revenue Operations, Demand Generation, or B2B Go-To-Market functions.
• Proven success building outbound programs from scratch in high-growth technology companies.

AI & Automation Expertise

• Strong AI-first mindset with hands-on experience using AI tools to research, enrich, personalize, and optimize campaigns.
• Experience designing automated workflows and scalable systems.

Growth Technology Stack

Strong experience with tools such as:

• Clay
• Apollo or ZoomInfo
• HubSpot or Salesforce
• LinkedIn Sales Navigator
• Smartlead, Instantly, or similar outbound platforms

Industry Knowledge

• Experience in fintech, payments, financial infrastructure, SaaS, or related B2B technology sectors is highly preferred.

Communication & Analytical Skills

• Exceptional written communication skills.
• Strong analytical mindset with the ability to design experiments and optimize performance using data.
• Systems thinker who can build repeatable and scalable processes.

Ideal Candidate

• Thrives as a senior individual contributor.
• Enjoys owning a business function end-to-end.
• Passionate about leveraging AI to transform outbound growth.
• Excited by fast-paced startup environments.

Competitive compensation ($120K–$150K)
✅ Fully remote opportunity (US-based)
✅ High ownership and autonomy
✅ Direct collaboration with executive leadership
✅ Opportunity to build a modern AI-driven growth engine from the ground up
✅ Work at the forefront of fintech innovation