Internship Global Sports Marketing Football (m/w/d) Root (LU), adidas Sport GmbH

For our department, Global Sports Marketing Football FIFA/UEFA, we are looking for an intern from January 26th, 2026, until July 31st, 2026.

PURPOSE:

Provide all necessary support to adidas FIFA/UEFA Managers to execute the contractual rights & obligations granted by FIFA/UEFA and support in the development and implementation of new concepts for both assets.

• FIFA World Cup 2026: fulfillment of marketing rights, ordering process & product delivery
• Other UEFA Events: support in the preparation & delivery of events
• FIFA Events & Tournaments (e.g. FIFA U17 World Cup 2026): fulfillment of marketing rights, ordering process & product delivery
• UEFA Courses: preparation & delivery of courses
• FIFA Development Courses: administration, ordering process, overview
• Support on product proposals, ordering and administration of VIK delivery to events
• Independent administration, organization and handling of smaller FIFA/UEFA projects
• General support of adidas FIFA/UEFA Managers

• Background in business administration or sport management studies
• Fluent in German and English (written and oral)
• Strong MS-Office user knowledge, especially PowerPoint
• Independent, proactive, and committed work ethics
• Interested in the world of football
• Flexible
• Service-oriented
• Team player who enjoys working in an international environment

• Introduction to adidas Sports Marketing Football
• Introduction to product procurement and delivery
• Introduction to VIK support for FIFA/UEFA events
• Insights into international Sports Marketing structure
• Insights into UEFA/FIFA/adidas structure

We look forward to your application.