We love X

Marketing Services

We Love X GmbH

11-50

Germany

## About the Job

We're building something extraordinary — a new lead generation business unit that has successfully launched and is now ready to scale. As our Head of Lead Generation, you’ll take full ownership and develop it from a proven MVP into a consistently profitable operation within your first year.

You’ll be the architect of our lead generation business unit, the leader of a growing team, and a key voice at the management table. Reporting directly to the CEO with complete P&L responsibility, you'll have a clear opportunity to lay the groundwork for a future CXO role while creating meaningful commercial impact from day one.

## This is what you'll do

* Own and optimize the full lead generation funnel from traffic acquisition to lead monetization
* Lead data-driven funnel analysis and drive CRO initiatives to maximize lead quality and conversion rates
* Lead a high-performing team (Sales & Paid Marketing) by setting clear priorities, driving accountability, enabling growth, and using OKRs and feedback to align on goals
* Collaborate closely with Product, Marketing, and CEO on strategic priorities
* Optimize key processes and workflows within the business unit
* Act as project lead for go-lives of new lead generation verticals
* Use data to inform strategic decisions and continuously improve key metrics

## This is what you’ve got

* Proven success in digital performance marketing, growth, and full-funnel ownership.
* Leadership experience managing small teams or cross-functional squads, with a strong focus on accountability and development
* Deep analytical skills and comfort with funnels, KPIs, and ROI-driven decision making
* Hands-on with Google Ads, Meta Ads, CRM, and landing page optimization
* Fluent in German and English (C1+), confident communicator who aligns and challenges stakeholders
* Comfortable giving and receiving direct feedback and holding teams to high standards
* Self-motivated builder mindset who thrives in ambiguity and manages independently
* Results-driven, resourceful, and adaptable — able to maintain momentum amid change
  
## This is what we promise

* Impactful Role: Your work will directly influence company growth and success
* Professional Development: Opportunities to expand your skills
* Flexible Work Environment: Hybrid options available
* Collaborative Culture: Regular team events to foster strong working relationships

## Application Instructions

If you’re a strategic leader passionate about driving growth and building high-impact teams in a fast-paced, data-driven environment, we’d love to hear from you.

Employee

Manager

<h2 id="about-the-job">About the Job</h2>
<p>We&#39;re building something extraordinary — a new lead generation business unit that has successfully launched and is now ready to scale. As our Head of Lead Generation, you’ll take full ownership and develop it from a proven MVP into a consistently profitable operation within your first year.</p>
<p>You’ll be the architect of our lead generation business unit, the leader of a growing team, and a key voice at the management table. Reporting directly to the CEO with complete P&amp;L responsibility, you&#39;ll have a clear opportunity to lay the groundwork for a future CXO role while creating meaningful commercial impact from day one.</p>
<h2 id="this-is-what-youll-do">This is what you&#39;ll do</h2>
<ul>
<li>Own and optimize the full lead generation funnel from traffic acquisition to lead monetization</li>
<li>Lead data-driven funnel analysis and drive CRO initiatives to maximize lead quality and conversion rates</li>
<li>Lead a high-performing team (Sales &amp; Paid Marketing) by setting clear priorities, driving accountability, enabling growth, and using OKRs and feedback to align on goals</li>
<li>Collaborate closely with Product, Marketing, and CEO on strategic priorities</li>
<li>Optimize key processes and workflows within the business unit</li>
<li>Act as project lead for go-lives of new lead generation verticals</li>
<li>Use data to inform strategic decisions and continuously improve key metrics</li>
</ul>
<h2 id="this-is-what-youve-got">This is what you’ve got</h2>
<ul>
<li>Proven success in digital performance marketing, growth, and full-funnel ownership.</li>
<li>Leadership experience managing small teams or cross-functional squads, with a strong focus on accountability and development</li>
<li>Deep analytical skills and comfort with funnels, KPIs, and ROI-driven decision making</li>
<li>Hands-on with Google Ads, Meta Ads, CRM, and landing page optimization</li>
<li>Fluent in German and English (C1+), confident communicator who aligns and challenges stakeholders</li>
<li>Comfortable giving and receiving direct feedback and holding teams to high standards</li>
<li>Self-motivated builder mindset who thrives in ambiguity and manages independently</li>
<li>Results-driven, resourceful, and adaptable — able to maintain momentum amid change</li>
</ul>
<h2 id="this-is-what-we-promise">This is what we promise</h2>
<ul>
<li>Impactful Role: Your work will directly influence company growth and success</li>
<li>Professional Development: Opportunities to expand your skills</li>
<li>Flexible Work Environment: Hybrid options available</li>
<li>Collaborative Culture: Regular team events to foster strong working relationships</li>
</ul>
<h2 id="application-instructions">Application Instructions</h2>
<p>If you’re a strategic leader passionate about driving growth and building high-impact teams in a fast-paced, data-driven environment, we’d love to hear from you.</p>


Head of Lead Generation (m/f/d)

Accountant (m/f/d)

Sales Account Manager - Affiliate Marketing (m/f/d)

SEA Manager (m/f/d) - German Speaking

SEA Team Lead (m/f/d)

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