Insurance

Clark Germany GmbH

201-500

Germany

## Your tasks

Reporting to the International VP of Growth, the Director of Global Marketing Operations (m/f/d) will lead Performance, Marketing Analytics, and Marketing Technology activities across all growth and marketing initiatives at Clark. This is a pivotal leadership role within the Global Growth organization, responsible for instilling a performance-driven culture through rigorous budgeting, measurement, and technological enablement - aligned with long-term business goals across all geographies.

This role requires deep expertise in marketing performance strategy, including budget planning, performance measurement, and marketing analytics, with a strong orientation toward technology-driven transformation. The ideal candidate will bring proven experience in multi-geography, multi-product environments such as e-commerce, subscription services, or digital finance/insurance, with responsibility for managing large-scale media investments (up to 9 figures) and measuring their impact rigorously.

  
**Your main tasks will include**:  
  
## 1\. Budgeting & Performance Management

* Own the global growth and marketing budgeting process, defining targets and KPIs for all paid media, organic channels, and CRM/lifecycle marketing activities.
* Collaborate with Finance, Sales, and Local Market teams to align on targets and investment plans.
* Lead performance monitoring and reporting processes—from Executive Committee updates to market-level reviews—ensuring regular knowledge-sharing across all marketing functions.

## 2\. Marketing Analytics & Attribution

* Own the Marketing Analytics function, developing a robust measurement framework and consistent attribution model to track and evaluate the impact of marketing efforts.
* Lead the evolution of performance metrics toward customer-level ROI, with a focus on Customer Lifetime Value (CLV), while maintaining strong oversight of ROAS across all channels.
* Work closely with Central Data, Product, and Technology teams to align analytics priorities with the broader Martech/Adtech roadmap.

## 3\. Martech & Adtech Enablement

* Manage and coordinate internal teams and external partners responsible for the development and maintenance of Clark’s Martech and Adtech stack.
* Collaborate with Paid Media, CRM, Lifecycle, and Creative teams to capture functional requirements and ensure their needs are reflected in the roadmap.
* Ensure alignment between technology capabilities and marketing performance objectives.

## 4\. Team Leadership & Talent Development

* Lead and develop a team of experts and emerging talent, including: Marketing and Performance Analysts and Martech and Adtech Specialists
* Foster a high-performing, inclusive, and collaborative culture focused on mentorship, innovation, and professional growth.

## Requirements

* **Proven experience:** 4+ years of leadership in international marketing operations, analytics, or performance roles across multiple markets.
* **Commercial acumen:** Strong track record of defining and managing large marketing budgets, aligning spend to business objectives, and collaborating effectively with finance and sales teams.
* **Marketing analytics expertise:** Deep understanding of attribution models, measurement frameworks, and the marketing analytics landscape—including vendor evaluation and implementation.
* **Performance ownership:** Demonstrated ability to lead marketing teams and the broader organization in understanding and acting on marketing performance insights.
* **Inspirational leadership:** Empathetic and visionary leader who builds trust, motivates teams, and influences cross-functional stakeholders.
* **Organizational agility:** Highly organized and capable of managing multiple projects in a fast-paced, evolving environment.
* **Collaborative approach:** Excellent communicator and team player who thrives in cross-functional, global settings.

Employee

Professional / Experienced

<h2 id="your-tasks">Your tasks</h2>
<p>Reporting to the International VP of Growth, the Director of Global Marketing Operations (m/f/d) will lead Performance, Marketing Analytics, and Marketing Technology activities across all growth and marketing initiatives at Clark. This is a pivotal leadership role within the Global Growth organization, responsible for instilling a performance-driven culture through rigorous budgeting, measurement, and technological enablement - aligned with long-term business goals across all geographies.</p>
<p>This role requires deep expertise in marketing performance strategy, including budget planning, performance measurement, and marketing analytics, with a strong orientation toward technology-driven transformation. The ideal candidate will bring proven experience in multi-geography, multi-product environments such as e-commerce, subscription services, or digital finance/insurance, with responsibility for managing large-scale media investments (up to 9 figures) and measuring their impact rigorously.</p>
<p><strong>Your main tasks will include</strong>:  </p>
<h2 id="1-budgeting--performance-management">1. Budgeting &amp; Performance Management</h2>
<ul>
<li>Own the global growth and marketing budgeting process, defining targets and KPIs for all paid media, organic channels, and CRM/lifecycle marketing activities.</li>
<li>Collaborate with Finance, Sales, and Local Market teams to align on targets and investment plans.</li>
<li>Lead performance monitoring and reporting processes—from Executive Committee updates to market-level reviews—ensuring regular knowledge-sharing across all marketing functions.</li>
</ul>
<h2 id="2-marketing-analytics--attribution">2. Marketing Analytics &amp; Attribution</h2>
<ul>
<li>Own the Marketing Analytics function, developing a robust measurement framework and consistent attribution model to track and evaluate the impact of marketing efforts.</li>
<li>Lead the evolution of performance metrics toward customer-level ROI, with a focus on Customer Lifetime Value (CLV), while maintaining strong oversight of ROAS across all channels.</li>
<li>Work closely with Central Data, Product, and Technology teams to align analytics priorities with the broader Martech/Adtech roadmap.</li>
</ul>
<h2 id="3-martech--adtech-enablement">3. Martech &amp; Adtech Enablement</h2>
<ul>
<li>Manage and coordinate internal teams and external partners responsible for the development and maintenance of Clark’s Martech and Adtech stack.</li>
<li>Collaborate with Paid Media, CRM, Lifecycle, and Creative teams to capture functional requirements and ensure their needs are reflected in the roadmap.</li>
<li>Ensure alignment between technology capabilities and marketing performance objectives.</li>
</ul>
<h2 id="4-team-leadership--talent-development">4. Team Leadership &amp; Talent Development</h2>
<ul>
<li>Lead and develop a team of experts and emerging talent, including: Marketing and Performance Analysts and Martech and Adtech Specialists</li>
<li>Foster a high-performing, inclusive, and collaborative culture focused on mentorship, innovation, and professional growth.</li>
</ul>
<h2 id="requirements">Requirements</h2>
<ul>
<li><strong>Proven experience:</strong> 4+ years of leadership in international marketing operations, analytics, or performance roles across multiple markets.</li>
<li><strong>Commercial acumen:</strong> Strong track record of defining and managing large marketing budgets, aligning spend to business objectives, and collaborating effectively with finance and sales teams.</li>
<li><strong>Marketing analytics expertise:</strong> Deep understanding of attribution models, measurement frameworks, and the marketing analytics landscape—including vendor evaluation and implementation.</li>
<li><strong>Performance ownership:</strong> Demonstrated ability to lead marketing teams and the broader organization in understanding and acting on marketing performance insights.</li>
<li><strong>Inspirational leadership:</strong> Empathetic and visionary leader who builds trust, motivates teams, and influences cross-functional stakeholders.</li>
<li><strong>Organizational agility:</strong> Highly organized and capable of managing multiple projects in a fast-paced, evolving environment.</li>
<li><strong>Collaborative approach:</strong> Excellent communicator and team player who thrives in cross-functional, global settings.</li>
</ul>


Director Global Marketing Operations (m/f/d)

Affiliate Marketing Manager (m/f/d)

CRM Manager (m/f/d)

Clark Germany GmbH logo

Google {privacyLink} and {termsLink} apply.

Benefits

Media

We don't have any open positions at the moment

No available jobs

Offices

Open positions

Values

Videos

Do you have a question?

Spontaneous Application

We’ll send a link to this job to your email.

No time? Just apply later

We are reviewing your account. Once our managers approve it, candidates will be able to apply for this job.

Changes are not visible until you publish your job.

This is a preview of your job ad.

Interested?

The job {jobTitle} was archived or the deadline has passed.

This job is no longer available

Recruiting Team

Our other open positions

We no longer accept spontaneous applications

Are you a talented professional seeking your next career adventure? At {companyName}, we appreciate proactive individuals who can bring a fresh perspective to our team.

While we may not have an immediate job opening that precisely matches your needs, your distinctive experiences and talents might be an excellent fit for us in the future.

To submit your spontaneous application, please use the application form on the right to upload your CV and cover letter. Ensure that you mention your desired position in the cover letter.

Rest assured, our dedicated recruiting team will reach out to you once they identify a role that aligns perfectly with your skills and aspirations.

How to apply

Looking for a job at {companyName}? JOIN works directly with {companyName} to bring you all their open positions. Apply now with JOIN.com.

Jobs at {companyName}. Browse all open positions and become part of our team! Open positions: {jobsCount}

Jobs at {companyName}. Browse our open jobs and join us! We currently have {jobsCount} available jobs. Step up your career and apply today!

Jobs at {companyName}. Browse all our open positions and become part of our team! We have currently {jobsCount} jobs available. Apply today to join us!

Jobs at {companyName}. Browse all open positions and become part of our team! We are currently looking for {jobsCount} additions to our company. Apply today!

Jobs at {companyName}. Browse all open positions and become part of our growing team! We are currently looking for {jobsCount} additions to our company. Apply today!

Jobs at {companyName}. Browse all our open positions and become part of our growing team! We are currently looking for {jobsCount} additions to our company. Apply today!

Browse all our open positions and become part of our team! We are looking for {jobsCount} additions to our company. Take the next step in your career and apply today!

No suitable positions available at {companyName}? Don't wait! Submit a spontaneous job application today and unlock your career possibilities tomorrow.