Content Marketing Manager - German Language

At mySheepi, we’re on a mission to help people feel better with home products that set new standards in ergonomics and comfort. Trusted by hundreds of thousands of customers, we work with the speed and accountability of a tech start-up. We are not your typical German or Portuguese company. And this is not your typical 9-5 relaxing job.

As our Content Marketing Manager (German language), you will take full ownership of the words that shape every customer touchpoint. Using data, AI-driven workflows, and close collaboration with our founders and marketing team, you’ll turn precise language into measurable business results.

The role is perfect for someone looking to grow their career rapidly and directly impact the lives of our customers.

• Create clear, conversion-focused content: Ads, product pages, landing pages, emails, print.
• Own Content Within Marketing Strategy: Align every piece of content with growth goals, funnel stages, and brand messaging. You’re not just writing - you’re helping move the business forward.
• Incorporate SEO Best Practices: Optimize content for search engines to enhance visibility and drive traffic.
• Leverage AI: Use ChatGPT, Gemini, Surfer, Jasper, etc., to scale output without losing quality.
• Collaborate Across Teams: Partner with marketing, product, and design to ensure consistency in tone, strategy, and execution across all channels.
• Work Closely with Founders: Engage directly with leadership to shape campaigns, messaging priorities, and new content initiatives.

• Native or near-native German with flawless grammar and tone.
• 1+ years of content-marketing experience (e-commerce or DTC preferred) backed by performance metrics.
• Demonstrated AI proficiency: Show concrete examples of AI-driven speed and quality gains (essential for non-native applicants).
• Ownership mindset: Comfortable setting deadlines and hitting KPIs.
• SEO toolkit proficiency: Search Console, Ahrefs/SEMrush or similar tools.
• Strong ad-copy and headline writing ability.

Additional qualifications

• Familiarity with email CRMs such as Klaviyo or similar tools is a strong plus.
• Experience with running A/B tests and working with CRO tools.

• Meaningful Work: Have a direct, positive impact on hundreds of thousands of lives.
• Growth Opportunities: Rapid career & compensation progression, new challenges, and skill development in a high-growth startup.
• Ability to Take Ownership: Real responsibility from day one, with the freedom to make decisions and take ownership of your work.
• Competitive Compensation: A pay structure that rewards performance (including bonuses), plus holiday and sick leave.
• Collaborative, International Culture: Work in a supportive, fast-paced team of A players from 9+ nationalities.
• Team & Personal Growth Events: Join regular team activities, from fun events to expert-led sessions on topics like personal growth and development, fostering both community and individual progress.
• Pet-Friendly Workspace: Bring along your furry desk buddy for a more joyful workday.
• Hybrid flexibility: 4 days in office (if you live in Lisbon), 2 days otherwise.
• Free Products: Experience the comfort of our high-quality bedding and health products at home.

Our mySheepi DNA:

• Resilience: We tackle challenges head-on, working as a team to overcome obstacles.
• Hunger: We value hard work, ambition, and a passion for achieving big goals.
• Speed: We act with urgency, making decisions quickly to drive impact.
• Impact: We’re result-focused, aiming for the best outcomes on tight timelines.
• Growth: We prioritize learning and improvement, both as individuals and as a team.

This role isn’t for most people. It’s for someone ready to combine data-driven marketing with AI-powered efficiency and write German content that moves the needle. If that’s you, apply to join our mission!